Operators around the world looking to increase their revenues by monetizing their data assets face a great number of challenges including which use cases and customers they should focus on for the highest return, how to comply with their customer privacy policies, and how to create an entire new business sales and marketing channel.
The Ribbon Analytics “Monetization” applications enable you to monetize usage data and location information internally with your marketing departments or with third parties, while fully complying with subscriber privacy policies. Ribbon Analytics uniquely goes beyond traditional software based solutions and provides end-to-end marketing and sales services so operators can immediately realize new revenues. The Ribbon Monetization applications include: Marketing Analytics, Churn, Subscriber Profile, Content Categorization, ADID Discovery, Subscriber Monitor, CRM, Advertising, Campaign, Data Brokering, Publisher, MVNO.
To learn more on the Ribbon Analytics “Monetization” Applications above, please download from our resources.