GENBAND to Showcase New Consumer Mobile App and other Innovative Solutions at Mobile World Congress 2012

February 22nd, 2012
Mehmet Balos

Mobile World Congress has become the biggest event in telecom and with more than 60,000 attendees expected to descend upon Barcelona from February 27th thru March 1st, this year’s show promises to be bigger and better than ever.   Last year’s conference proved to be a great show for GENBAND as we unveiled our Mobile Office and Mobile Voice VPN solutions and this year will be even better as we introduce our new mobile application designed for families ‘on the go’; GENiUS IMS; Personalized Broadband; and Intelligent Session Management capabilities.  Each product brings a uniqueness to the industry that allows GENBAND to continue our commitment to mobile broadband innovation and IP convergence.

Our new mobile application, which is powered by the market-leading A2™ Communications Application Server, is an RCS-e (enhanced Rich Communications Suite)-compliant, feature rich tool designed for the consumer market and families ‘on the go.’ This powerful unified communications solution offers mobile operators new revenue generating services while empowering subscribers with a single application that simplifies the way they communicate across devices, including their home and work mobile phones, tablets, set top boxes and computers.   

GENiUS IMS, is a unique, flexible and simplified network transformation solution that provides best-in-class elements for both integrated and distributed IMS environments.  The GENiUS Integrated IMS solution is a game changer for service providers who don’t want the complexity of deploying separate IMS elements and the burdens of integrating these separate elements into their operational systems and maintaining them on an on-going basis.  The GENiUS Distributed IMS solution is ideal for those service providers who already have a Core IMS vendor and want to leverage the best-in-class elements of the GENiUS platform for a seamless migration from legacy to IP networks.

Our new Personalized Broadband solutions put the power of choice in the hands of the consumer by leveraging individual traffic patterns with some of the industry’s most powerful Traffic and Policy Management capabilities.  As operators seek new ways to offer dynamic service plans, Personalized Broadband enables them to capture incremental revenue through content optimization, while offering consumers the freedom to choose the package and billing plan for their individual needs.

We will also be highlighting our Intelligent Session Management capabilities through our S3™ Session Border Controller.  The GENBAND S3 SBC delivers secure, carrier-class, real-time communications for mobile operators, enabling new service offerings, rapid revenue generation and network cost savings. In addition to its ability to seamlessly interconnect RCS-e services, the S3 also provides intelligent IP to IP Multimedia Interconnect through advanced adaptive routing, insightful policy enforcement, network and business analysis, network adjustment and optimization and high scale transcoding.

We look forward to showcasing these and other products including our industry leading GENBAND GENiUS ATCA platform, all designed to help mobile service providers better serve their end user customers, improve broadband offerings, reduce costs and increase revenues.  We hope to see many of you in Barcelona!  Stop by the GENBAND booth at 2A07, Hall 2.0.

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