Global Retail Banking Company Modernizes the Edge

In a rapidly evolving financial services landscape, a global retail bank faced significant challenges in modernizing its voice communication infrastructure to enhance operational efficiency, comply with regulatory requirements, and improve customer interaction capabilities. The bank, which operates in over 70 countries, was still dependent on traditional PRI circuits for its voice trunking needs, creating potential risks of disruption during migration to a modern SIP trunking environment. The chosen solution, Ribbon’s Edge 8300, effectively addressed the bank’s multifaceted requirements by providing advanced routing and voice gateway services in a singular appliance, ensuring seamless integration with existing infrastructures, and offering robust capabilities for future expansion into cloud-based platforms. In conjunction with Ribbon’s Application Management Platform (RAMP) and Ribbon Analytics, the bank benefited from enhanced security, proactive call traffic oversight, and significantly improved call handling capacity, setting a strong foundation for future migrations and investments. The integration of a Ribbon’s Edge 8300, RAMP, and Analytics showcases the necessity of versatility, security, and a forward-thinking mindset critical to succeeding in today’s increasingly complex regulatory and operational environments